At the precise stroke of the advent of the third millennium, Yesmoke was born in a little town in the Swiss Alps. It was originally an online shop that sold the most popular premium cigarette brands; it quickly became the Number One online shop in the world.
And then, at a certain point, those “bravi ragazzi” (Good Fellas) of Yesmoke, decided to move from the Swiss Alps to North West Italy, to Settimo, in the suburbs of Turin.
And at Settimo, on August 7th 2007, 7 years, 7 months and 7 days after Yesmoke’s birth, they inaugurated a model cigarette production factory, identical to those of multinational cigarette manufacturers.
This is the story of a Davide against an aggressive Golia, but what’s important is that Davide is still alive and he reveal a lot of interesting thing about the sigarette market, that seems to be globazlly not so liberal….
Next days more informations, stay tuned the story is interesting and long.
